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Tire Discounters Founder Honored with Donation to Cincinnati-based Non-profit May We Help

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Chip Wood, Founder and Chairman of Tire Discounters, was honored with a $17,000 donation to May We Help, a Cincinnati-based non-profit co-founded by his father, Bill Wood. May We Help develops custom, life-enhancing devices for people with disabilities. 

The donation was presented by Modern Tire Dealer Magazine in recognition of Chip being awarded the title of 2020 Tire Dealer of the Year. Awarded to the nation’s top independent tire dealer, Chip was recognized for his remarkable industry achievements, business expertise, and community involvement.

Since its first store opened off Wooster Pike in 1976, Tire Discounters has evolved into one of the United States’ 10 largest independent tire and automotive repair store chains, with more than 140 locations throughout six states and growing rapidly.

May We Help was created by three mechanical engineers to give individuals with disabilities the opportunity to gain independence and pursue their passions. Bill Wood was specifically inspired by a young lady with cerebral palsy who was using a pencil in her mouth to turn book pages. Bill then designed a device for her that turned the pages with the push of a button. Since its founding, the charity has grown into a team of engineers, industrial designers, inventors, welders, woodworkers, seamstresses, doctors, occupational and physical therapists that design, build and deliver unique devices for individuals with special needs.

“The ambitious spirit that fueled Tire Discounters’ growth is directly influenced by my father,” Chip Wood said. “I’m incredibly proud to be able to honor him with this award and to support the incredible work May We Help continues to do every day.”

As part of the Tire Dealer of the Year award program, a donation is made to the recipient’s charity of choice. Tire Discounters is a long-time contributor and supporter to May We Help because of the passion Chip’s family and employees have felt for the organization. Tire Discounters also supports May We Help through in-store promotions that allow customers to donate money to provide life-enhancing devices for many people. Recent customer donations enabled May We Help to produce face shields that were distributed to frontline medical workers during the pandemic. 

“That’s why Chip and Tire Discounters’ support means so much to us,” says Rob Seideman, May We Help’s Executive Director. “We’re always looking for ways that May We Help volunteers can use their phenomenal skill sets to fill needs in the community. And when we identify those opportunities, Chip and Tire Discounters are always there to make sure we have the support to see them through.”

The speed rating of a tire is based on U.S. Government standards for reaching and sustaining a specified speed. Typically, a tire with a higher speed rating results in better handling. Speed ratings apply only to the tire itself, and not to a particular vehicle. Putting a tire rated for a certain speed on a vehicle does not mean that the vehicle can be safely operated at the tire's rated speed.

The load range on a tire helps determine its ability to contain air pressure and its overall strength. Ranges are expressed using a number and the higher the number, the stronger the tire. These measurements are primarily for light trucks and SUV’s.

Tread depth is the distance between the top of the tread rubber to the bottom of the tire's deepest grooves.  In the United States, tread depth is measured in 32nds of an inch.

A tire’s maximum load is the maximum amount of weight the tire is designed to hold. The tire’s load carrying capacity is directly related to the tire’s size and amount of inflation pressure that is actually used. Each load range has a assigned air pressure identified in pounds per square inch (psi) at which the tire's maximum load is rated.

A tire’s maximum inflation pressure (PSI) is the highest "cold" inflation pressure that the tire is designed to contain. When measuring a tire’s max PSI, it is important the tire is "cold," because warmer temperatures can cause the tire pressure to temporarily increase resulting with inaccurate readings. This measurement should only be used when called for on the vehicle’s tire placard or in the vehicle’s owners manual.

The mileage warranty of a tire indicates the number of miles that a tire is estimated to last. If a tire fails to last for the number of miles indicated by the warranty, the customer will be given credit from the tire manufacturer toward a new tire based on how many miles short of the estimate the tire fell. Some restrictions apply. 

The total width of the tire, including any raised features on the sidewall. 

This is how many layers of rubber and other materials are in the tire.  

The represents the smallest and widest size wheels that are recommended by the tire manufacturer for the tire to be mounted on. 



The measurement, in inches, from rim flange to the other rim flange. 

The maximum width of a wheel that a tire can be put onto. 

The minimum width of a wheel that a tire can be put onto.  

A tire's section width (also called "cross section width") is the measurement of the tire's width from its inner sidewall to its outer sidewall (excluding any protective ribs, decorations or raised letters) at the widest point. 

What makes up a tire; each ply, the sidewall, the tread, and bead.  

This number will tell you how well the tire will disperse heat buildup. 

This is how much weight a tire is rated to hold.

Mounting and Balancing – up to $159.96 pending wheel diameter

Lifetime Rotation – $299.90 

Lifetime Balancing – $449.90 

Lifetime Tire Pressure Adjustments – $16 

Rubber Valve Stems – $8

Tire Repair** – $140

Total = $1,073.76

*Estimate based on 4-tire purchase of 60,000-mile tires. 

**Excludes: Under 40 series, run-flats, mud tires, trailer tires, off-road vehicles, and any tire over six (6) years old.  Other exclusions may apply.

TD will repair flat tires as long as it can be done safely in accordance with Tire Industry Association (TIA) Guidelines.  Excludes: Under 40 series, run-flats, mud tires, trailer tires, off-road vehicles, and any tire over six (6) years old.  Other exclusions may apply.  See store for details.  

National accounts and local fleet not included.

Free Alignment with 4-Tire Purchase

National accounts not included.  Other exclusions may apply.

Mounting & Balancing  $76

Lifetime Tire Pressure Adjustments $16

Rubber Valve Stems $8

Lifetime Rotation $240

Total = $340

*Estimate based on 4-tire purchase of 60,000 mile tires. 

Our Nationwide Worry Free Guarantee offers FREE unlimited Tire Repairs for the entire life of your tires. If your tire can't be fixed and is over 3/32" tread, no worries, we will give you a replacement tire at any time, up to 3 years. We'll even help get your tire changed by including reimbursement for Roadside Assistance (up to $75) for the first 12 months at no additional cost. Effective: August 24, 2017. For complete details, see our warranty at any Tire Discounters location.

Components of the Tire Pressure Monitoring System (TPMS) sensor wears over time.

A TPMS Service Kit is suggested each time a tire/wheel is serviced. If left unchanged, over time, these components of the TPMS may corrode, leak or fail.

Tire/wheel service is defined as when tire is removed from the wheel.